Mitchell-Y Pty Ltd · Sydney, Australia
Australian footwear
and fashion group
We design and make UGG and sheepskin footwear, and run warehousing, retail and ecommerce from our Balgowlah head office and three Sydney CBD stores.
The group
A family run company,
built around one craft
Mitchell-Y Pty Ltd is the parent organisation behind a family of Australian footwear and fashion businesses. Work spans product design and development, manufacturing and importing, warehousing, retail and ecommerce.
Product areas include UGG boots, wool and sheepskin goods, fur clothing, accessories, Australian souvenirs and jewellery. The head office coordinates design direction, supply and retail presence across Sydney and online.
Decisions on materials, fit and finish are made by the same people who serve customers in the shops, which keeps the range honest and the feedback loop short.
What we do
Four capabilities under one roof
Design and development
Original footwear and apparel concepts developed in house, from materials selection through to finished product.
Manufacture and import
Production partnerships and import programs that supply the group's retail and online channels.
Warehousing
Central storage and fulfilment from the Balgowlah head office and warehouse facility.
Retail and ecommerce
Three Sydney CBD stores and a portfolio of dedicated online shops.
Our houses
Each brand with
its own shopfront
UGG Specialist Australia
The flagship online shop for the group. Full classic range, new season styles and the Mitchell signature collections.
uggspecialist.com.au → FootwearAussie UGG Wear
Everyday Australian sheepskin footwear and wool goods, built around comfort and honest pricing.
aussieuggwear.com.au → FootwearUGG Signature
Signature pieces from the Mitchell-Y design studio, including the beaded and embroidered styles.
uggsignature.com.au → FootwearOfficial UGG Australia
Classic Australian made sheepskin boots and slippers for the local market.
officialugg.com.au → FootwearGUG Australia
Sheepskin footwear, wool accessories and Australian gift lines.
gugaustralia.com.au → OutletAustralian UGG Outlet
Outlet pricing on selected styles, run alongside the Market Street outlet shop.
australianuggoutlet.com.au →Retail
Three shops in
the Sydney CBD
Shop 2, 255 Pitt Street
Classic Australian UGG boots in the Hilton Hotel Arcade.
Shop details → Australian UGG OutletShop 3, 22 Market Street
Outlet pricing on selected styles, corner of Market and Kent.
Shop details → UGG Specialist AustraliaShop 7, 31 Market Street
The specialist shop, a short walk from Town Hall and QVB.
Shop details →Head office
Balgowlah,
Northern Beaches
Design, administration, storage and distribution all run from one address at 1B Quirk Road, Balgowlah. Stock leaves here for the CBD shops and for online orders across Australia.
